Ledger

I supported the brand design team with both production tasks and creative exploration. For the launch of new color options for the S+ and Nano X collections, I contributed to the creation of banners, packaging, in-store print, newsletters, landing pages, and social media posts, ensuring a cohesive and engaging brand presence across all touchpoints.

Beyond production, I joined workshops with three other brand designers to nudge and enrich the brand identity toward new directions and helped define the visual language of some elements of its new headquarters. At the product level, I partnered with a product designer to explore a concept of feature functionality. Additionally, I designed a custom icon set to ensure a clean, consistent visual language for their new office.